What is a BrightSign Media Player

What Is a BrightSign Digital Signage Player?

What is a BrightSign digital signage player?

BrightSign is the global market leader in digital signage media players. Their players are known for their reliability, affordability and ease of use. Since the first-ever IHS quarterly ‘Global Market for Digital Signage’, BrightSign has led the way in digital signage media players.

BrightSign manufacture digital signage media players that show content on any public display. Used to market, entice and inform potential customers, digital signage enhances the visitor experience through digital interaction, branding experiences and live information updates.

Will Mathews, Digital Signage specialist at Midwich“BrightSign is the market leader in digital signage. They have industrial-grade signage players that are designed to be on 24/7, 365 days a year and are well known for their reliability and ease of use.”

– Will Matthews, Digital Signage Brand Manager

How does a BrightSign Media Player Work?

How does a BrightSign media player work?

Most digital signage is powered by a media player which pushes content to displays. The reason BrightSign lead the way in digital signage is that they are both easy to use and easy to set up. Simply connect your player to the screen via HDMI and power it up.

Will Mathews, Digital Signage specialist at Midwich“It is literally that simple to set up a BrightSign Digital Signage Player. With the new BSN.Cloud platform from BrightSign, it is just as easy to create your cloud signage network as it is to connect a player to a screen”

– Will Matthews, Digital Signage Brand Manager

These players can sit on any solid surface and do not require any special stand, they can also be easily mounted behind your screen or into an accessories rack.

What is BrightAuthor?

What is BrightAuthor

Will Mathews, Digital Signage specialist at Midwich“This is the free digital signage software from BrightSign that you can download from their website and is supported on PC, Mac and Chrome. This is where you can create your playlist, schedule your content and design your interactive signage presentations. Very powerful but easy-to-use application.”

– Will Matthews, Digital Signage Brand Manager

BrightAuthor is a free PC application that makes digital signage easier. This application allows users to create, preview, publish and manage presentations. This free application is not only simple to use it is dependable.

There are many great benefits to BrightAuthor

  • Intuitive user interface
  • A wealth of digital signage features
  • Continually updated
  • Up to date with market demands
  • Future proofs your digital signage

Another amazing aspect of BrightAuthor is that it is free to all BrightSign customers.

BrightAuthor allows users to create full-size or multi-zone layouts using pre-set and custom templates, build these designs into looping playlists with an easy-to-use drag and drop functionality. Users can also embed live feeds from social media into their digital signage.

Designs can then be scheduled or directly published from your PC, memory card or a network location.

What is the BrightSign Network?

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Working hand in hand with BrightAuthor, BrightSign also offer the BrightSign Network to their customers. This is an affordable, secure and scalable digital signage network service. The service is cloud-based and available worldwide, saving you time, money and effort hosting and maintaining your network.

BrightSign Network provides the complete infrastructure to support your digital signage network. The network is easy-to-use and removes any hassle in delivering remote content to one or more units.

BrightSign Networks offers secure content encryption. This new feature is designed to ensure the security of your content both in the cloud and on displays.

Will Mathews, Digital Signage specialist at Midwich“BrightSign Network is their cloud platform which allows you to manage your content from anywhere around the globe. This is the perfect application to support scalable and growing signage projects as well as being flexible and able to tailor the platform to each individual signage requirement”

– Will Matthews, Digital Signage Brand Manager

BrightSign Network allows users to group digital signage assets and players and also give permissions to other users whilst remaining in control. Choose who can publish, read and edit on selected BrightSign players.

Where are BrightSign Media players frequently used?

BrightSign Digital Signage

Digital signage players can now produce an endless stream of content including, images, videos, live weather updates, live news updates, websites and social media feeds – this all means that they can be used anywhere.

The most common places to find BrightSign Media players are:

  • Hospitality
  • Transportation
  • Retail
  • Museums
  • Entertainment
  • Restaurants
  • Outdoor
  • Corporate
  • Education
  • Medical
  • Hospitality
  • Finance

While all these benefits remain true, digital signage is now used in a much more valuable way. Digital signage is now also used to relay information to different target audiences, whether it be through corporate information, digital menu boards or live updates.

Interactive signage is used heavily in the retail market, making signage more engaging for customers and the public, whatever the information may be; weather updates, training programmes, prices etc.

Will Mathews, Digital Signage specialist at Midwich“Because each display can be tailored and digital signage can be used everywhere, there is no longer one common way of using it. Everyone uses it differently to their best interests.”

– Will Matthews, Digital Signage Brand Manager

Where can I buy a BrightSign Media Player?

Resellers and integrators with a Midwich trade account can purchase through Midwich.

Don’t worry if you’re not a reseller, get in contact and we can help put you in touch with an approved BrightSign reseller.

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