I joined Midwich in 2004 supporting the Business Management team in our computing division. My role then changed in tandem with the focus of the business as I assumed the role of Divisional Manager in our rapidly growing Consumer Electronics category. Working closely with our sales teams it was here that I learned about the world of audio visual.
In 2012, together with my family, I relocated to Sydney and helped Midwich to develop a larger footprint in the ANZ marketplace before returning to the UK.In the years that followed I trained as Project Manager and I have managed a number of major projects including various pre and post acquisition activities and strategies.
In 2017 I took on the role of Chief Operating Officer, and in 2018 became Managing Director of Midwich Ltd. My focus is to progressively develop our initiatives, strategies and our staff to ensure that we can continue to add more value for our customers and vendor partners.