Samsung at Tech Xpo 2025: innovation, intelligence and impact

Tech Xpo isn’t just an AV showcase – it’s where ideas come to life. As one of the world’s most innovative display manufacturers, Samsung returns as a headline sponsor, bringing with it a line-up that demonstrates how intelligent design and advanced engineering can transform the way we connect, collaborate and communicate.

From ultra-large LED displays to AI-powered interactive boards and energy-efficient E-Paper signage, Samsung’s latest portfolio represents the next evolution in visual display. Visitors to the stand will experience cutting-edge technology designed to make an impact across every environment – from retail and corporate spaces to education and public venues.

Read this blog to discover the key products Samsung will be showcasing at the 2-day event.

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All-in-one MicroLED: limitless visual performance

Samsung’s all-in-one MicroLED takes centre stage again this year – a modular breakthrough that delivers cinematic brilliance in a ready-to-install format. Unlike traditional videowalls that require complex calibration, this system arrives pre-assembled, with built-in control and sound for seamless deployment.

Expect precision-engineered colour accuracy, exceptional contrast ratios and a bezel-free design that transforms visual experiences in corporate boardrooms, high-end retail and hospitality environments. Its MicroLED architecture ensures long-lasting brightness, wide viewing angles and superior energy efficiency compared to conventional LED technology.

For organisations wanting statement visuals with simplified installation, the all-in-one MicroLED is both a showpiece and a practical solution.

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WAFX-P: interactive signage with AI insight

No longer a passive canvas, the WAFX-P is an interactive display that elevates engagement through AI and collaboration. It merges signage scale with intelligent interactivity - touch, video call functionality, content sharing and more.

Here’s what sets it apart:

  • Multi-device sharing: Up to 9 devices can share their screens to the display simultaneously, regardless of OS.
  • Smart writing and “Circle to Search”: Users can circle handwritten notes on screen and instantly initiate web searches without typing.
  • AI-powered features: The WAFX-P runs on Android 15, supports 16 GB RAM / 128 GB SSD, and includes a neural processing unit (NPU) capable of handling intensive AI functions.
  • Built-in camera and conferencing: It offers a 4K camera, microphones with up to 10m pickup and 20W speakers, enabling high-quality video calls and hybrid meeting sessions without extra gear.
  • User experience features: It supports multi-touch and annotation (up to 50 users), split-screen and multi-window viewing, and dual-pen usage for seamless interactive sessions.

The board removes friction - no extra cameras or peripheral wiring. Everything you need is built in. It helps teams work together more fluidly, whether everyone’s in the room or dialing in remotely.

Visit our newly launch Samsung education portal to learn more about the WAFX-P in classroom environments.

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E-Paper: minimal power, maximum impact

For environments where power budgets, aesthetics or sustainability matter, Samsung’s E-Paper display offers a unique value. The reflective panel requires no energy to maintain static content -- only drawing power when content updates.

You get the clarity and feel of print, with remote-update flexibility. Content is distributed via the Samsung E-Paper app or VXT Cloud, meaning price labels, signage, menus or informational boards can be refreshed in real time without reprinting.

Extras: its slim 17.9mm depth, embedded battery / USB-C power, and housing made with 55% recycled plastic make it a thoughtful choice for installations where both style and sustainability count.

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Why attend Tech Xpo 2025

Tech Xpo isn’t just a trade show - it’s the moment the AV world reconnects, learns and plans.

Here’s why it’s a must-visit:

  • Hands-on access: Touch, test and compare live technologies from Samsung and other leading brands.
  • Deep insights: Attend expert talks, panels and training that help you understand what’s coming - not just what’s now.
  • Project readiness: Use the show to build your pipeline - connect with vendors, system designers and installers face to face.
  • One-stop decisions: See end-to-end systems in real settings, reduce your risk and speed up decision-making.
  • Stay ahead: As technology evolves rapidly, being in the room means you spot trends earlier and shape your roadmap with confidence.

Join Samsung and a compelling line-up of brands across display, collaboration, AV and integration - Tech Xpo 2025 is where the future of connected environments takes shape.

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