Leading trade-only distributor Midwich today announced that it had signed a partnership agreement with Barco to distribute Barco’s extensive projector range in the UK.
“Barco’s product line brings unique advantages to Midwich,” said Stuart Mizon, Divisional Director at Midwich. “It provides us with a range of projection solutions that can deliver up to 40,000 lumens, at resolutions including WQXGA for applications needing better-than-HD – meaning that our reseller partners can address an even wider spread of applications, especially in the rapidly growing market for high end fixed installations. Barco projectors are also renowned for their ruggedness and reliability and are widely deployed in outdoor environments as well as being immensely popular for demanding rental/staging applications – providing our customers with further opportunities.”
“We’re looking forward to developing a successful relationship with Barco, and to working with our partners to maximise the business opportunity that this agreement brings to them,” concluded Mizon.
Barco provides a complete range of single-chip and three-chip DLP lamp and laser phosphor corporate AV projectors with a broad choice of illumination technology, size, weight, resolution and brightness level. The company’s laser phosphor projectors not only deliver the cost of ownership benefits of solid state illumination (SSI) technology, but are also extremely quiet in operation.
“Barco offers projection technology for a wide variety of markets, including meeting rooms and boardrooms, healthcare, retail and advertising, security, transportation, simulation, control rooms and venues and attractions – providing an enormous market opportunity for our reseller network,” said Ross Floyd, Divisional Manager, Projection at Midwich. “Our partners will also now be able to offer wePresent, Barco’s industry-leading wireless collaboration solution. We are very excited by what this partnership will bring.”
Barco is one of the world’s premier projection companies. Headquartered in Kortrijk, Belgium, it is represented in 90 countries around the world; employs more than 3,000 people; and has revenues in excess of €1 billion.
“Midwich has proven to be a trusted provider of first-class AV technology, boasting an impressive customer portfolio,” said Gerben Van den Berg, Barco’s VP sales Entertainment & Corporate EMEA. “This distribution agreement will definitely help us increase our share in the market here in UK.”