Midwich announces distribution partnership with Bluefin International Inc. for its Custom LCD Solutions in the UK and Ireland

Midwich, a multi-award-winning AV distributor to the trade market, with operations in the UK and Ireland Continental Europe and Asia-Pacific is pleased to announce a distribution partnership with Bluefin International Inc. for its custom LCD solutions. 

Bluefin is a leading manufacturer of LCD AD Players; rugged LCD displays and custom PCBA products used in retail and industrial environments. As part of Bluefin’s custom LCD product line, it has teamed up with Midwich to sell its in-built signage display range powered by BrightSign, to service customers with a full integrated signage solution. 

Midwich will focus on displays up to 29” responding to the high demand for room and desk booking solutions and small format display signage. Midwich is also excited to offer Bluefin’s frameless, PoE and built to order options to the UK and Ireland channel.

Claire Coogan, Divisional Manager, Midwich, commented:

“We see great opportunities with these specialist products for our partners in the UK & Ireland. For some time now, there has been a gap in the market for such a quality, high-performance signage display, and Bluefin is providing a market-leading solution with the BrightSign digital signage engine powering these purpose-built displays, at a very competitive price point.

“Servicing retail, education, corporate, leisure & hospitality – the industrial tablet design makes them perfect for almost any application, and fully complements our range of digital signage solutions here at Midwich.” 

Randy Guy, CEO, Bluefin International Inc. commented:

"We are very pleased to partner with Midwich to offer our BrightSign built-in displays in the UK and Ireland.  With BrightSign’s industry leading platform built inside our displays we offer products with unmatched value in functionality and reliability. Combining Midwich’s unparalleled distribution reach and our ability to provide custom solutions of commercial grade LCD displays for projects of all sizes, we are excited to launch our new partnership with Midwich and fill an underserved niche in the digital signage market.”   

For product enquiries, please contact Midwich’s Claire Coogan by emailing Claire.coogan@midwich.com  

 

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Media enquiries: For more information, please contact Ben Thompson on 01379 647 546 or email ben.thompson@midwich.com.

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About Midwich Group

Midwich is a specialist AV distributor to the trade market, with operations in the UK and Ireland, Continental Europe and Asia-Pacific. The Group's long-standing relationships with over 400 vendors, including blue-chip organisations, support a comprehensive product portfolio across major audio visual categories such as large format displays, projectors, digital signage and professional audio. The Group operates as the sole or largest in-country distributor for a number of its vendors in their respective product sets.

The Directors attribute this position to the Group's technical expertise, extensive product knowledge and strong customer service offering built up over a number of years. The Group has a large and diverse base of approximately 14,000 customers, most of which are professional AV integrators and IT resellers serving sectors such as corporate, education, retail, residential and hospitality. Although the Group does not sell directly to end users, it believes that the majority of its products are used by commercial and educational establishments rather than consumers.

Initially a UK only distributor, the Group now has over 800 employees across the UK and Ireland, Continental Europe and Asia-Pacific. A core component of the Group's growth strategy is further expansion of its international operations and footprint into strategically targeted jurisdictions.

www.midwich.com

About Bluefin International Inc.

Bluefin is a leading manufacturer of LCD AD Players; rugged LCD displays and custom PCBA products used in retail and industrial environments. Their mission is to deliver the highest quality products and provide the best customer service in the industry. Over 700 respected brands continue to trust them for their digital signage and display needs.

  • Bluefin offer various services from simple customization of standard LCD product lines to full scale OEM/ODM.
  • OUR ADVANTAGE – WE ARE THE FACTORY
  • Global sales and support team
  • China based R&D and production
  • Lead-free and Dust-free manufacturing facility
  • HALT, environmental testing and burn-in procedures
  • In-house hardware and software development
  • ISO9001-2008, ISO14644 Class 5 clean room, RoHS, IPC, and Class 1 Social Compliance certified

Bluefin’s headquarters are located in Atlanta, Georgia, with its factory in Shenzhen, China and distribution facilities in Amsterdam, Hong Kong and Atlanta. For more information visit www.thebluefin.com or contact Clark Johnson at clark.johnson@thebluefin.com.