I started Midwich as a Business Development Executive on the newly formed Fast Team; then became a team leader and was the first winner of the Midwich Elite Club. Later I progressed into a different role as the first AV specialist for NEC in the channel, before moving to a projection product manager role for 5 years. During this time I moved all my vendors to the No.1 channel share as well as introducing new technology brands such as Casio and Awind.
During this time I forged lasting relationships with all of Midwich’s vendors. In late 2014 I returned to sales as a sales manager for Professional AV accounts. My team’s ethos is to be an exemplary resource for our account base, be it pricing, technical knowledge, problem solving or managing vendor relations. Overall we like to instil trust in what we say and do.